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ACCURATE.

On everyone's lips.

Alawanyo30.03.2002

Idea of the week: not getting dirty while eating soup

New invention to catering trade: the sloped plate which helps to finish the soup.

Osnabrück. Claus Roeting was upset. He could never finish eating his minestrone without getting dirty. By tilting the plate there was always soup spilling on the tablecloth. This is how the advertising expert came up with the idea that has placed the headlines: the sloped plate.

With his minestrone-cook, an Italian restaurateur, he went to buy a porcelain plate and a little bit of play dough. An hour later, the prototype was ready. Finally, the lowest point was not in the centre but on the side. The plate was sloped and had a small hollow. Without holding the plate in a tilted position and without getting dirty the remaining soup flows toward this part.

At the moment, the patented invention is produced in small quantities and for 20 Euros the unit is available in Roeting´s company in Osnabrück, CRIMEX GmbH. Advertising experts from CRIMEX also have other ideas for haute cuisine, like a linen napkin with buttonhole. This means that it can be easily placed on the shirt button and protects for soup spills if there is no sloped plate available. CRIMEX Company focuses on creating innovative promotional products. Its products include an entirely printed golf ball or a ringing tone for muted phones, among others.

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GOES
SMOOTHLY

PERFECT
PRESENTATION

THE SLOPED
PLATE

PURE
PLEASURE

CLEAN PLATE?
DUCK SOUP!

STACKABLE

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